Aside

SANS student success story

SANS Institute student success story

As part of a new sales collateral piece, the SANS Institute cybersecurity training company wanted to include profiles of some of its most successful students.

This was the first in a series of stories that I created for that larger piece. I interviewed and researched the student and wrote his story, then participated in a collaborative process with Design and Management to produce this final version.

This is the result of heavy collaboration, so maybe not what I would have produced on my own. But it’s a pretty good example of what happens when marketing, sales, and business come together.

Advertisement

Say it, don't spray it.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s